Improve your restaurant's online presence with essential website features that attract diners and streamline operations.
77% of diners check a restaurant's website before deciding where to eat. 80% browse these sites more often than you think. If your website is hard to navigate, outdated, or not mobile-friendly? You could lose customers immediately. In Malaysia and Singapore, mobile usage is high. 36% of diners avoid placing orders if the website isn’t optimised for mobile.
Here’s what your restaurant website needs to succeed:
- Clear Online Menu: Easy-to-read, mobile-friendly, and well-organised.
- Essential Business Info: Address, opening hours, and contact details.
- Mobile-First Design: Fast loading, responsive layout, and touch-friendly features.
- High-Quality Food Photos: 45% of diners expect them, and poor photos can turn away 36%.
- Fast Loading Times: Optimise images, reduce file sizes, and use caching.
- QR Code Integration: For contactless ordering and payments.
- Online Ordering & Payment: Support DuitNow, PayNow, GrabPay, and other local payment methods.
- Delivery Options: Multi-fleet integration and extended delivery range.
A strong website isn’t only about looking good. It’s about driving reservations, online orders, and repeat visits. Tools like Maynuu can help streamline your menu, payments, and delivery. All while reducing reliance on delivery apps. Start by implementing these must-have features today.
8 Must-Have Restaurant Website Features
1. Easy-to-Read Online Menu
Make sure your menu is available online in a clear, user-friendly format. This helps both mobile users and search engines. Use well-organised categories and optimise images for faster loading [2].
2. Business Information
Since many customers browse on their smartphones, your site should:
- Be mobile-responsive with touch-friendly layouts
- Have easy-to-navigate menus
A well-designed site also makes QR code ordering smoother and more efficient.
3. Mobile-First Design
Integrate QR codes that link to your digital menu for contactless ordering. This improves customer convenience but also reduces strain on your staff. Additionally, ensure your site loads fast to keep visitors engaged.
4. Your food is the star of the show
Nothing excites the modern-day consumer more than drool-worthy visuals of food and drinks. Telling you that people LOVE food photos would be the understatement of the year. Go check out the hashtag #food - it currently has over 540,000,000 posts at the time of writing.
Pro tip: as much as possible, use high-quality photos.
5. Fast Loading Times
Website speed plays a big role in keeping users happy and improving SEO. To optimise your site:
- Compress images and streamline CSS/JS files
- Reduce HTTP requests and enable browser caching
- Use Gzip compression and consider implementing a CDN [2]
If you're not sure what all these mean, fret not! Get your friendly neighbourhood web developer to do all the above for you. No web dev? Use a tool like Maynuu that already has optimisation baked in.
Simplify Your F&B Business Operations
Create your own online ordering platform with Maynuu. Manage menus, orders, payments, and deliveries seamlessly while keeping your profit margins.
Maynuu's Website Features
Maynuu makes it easy to incorporate essential features into your website. Here's how it handles your menu, payment, delivery, and in-dining needs:
6. Create Your Menu Online
With Maynuu, you can design professional, mobile-friendly menus. Organise your offerings into clear categories like Specials, Mains, Bundles, and Drinks. Add detailed item descriptions and set MYR/SGD prices. You can also include customisation options such as spice levels or add-ons.
7. Payment and Delivery Made Simple
Maynuu simplifies payment and delivery with built-in integrations. It supports various payment options, including major credit cards, GrabPay, DuitNow, and PayNow. Key delivery features include:
- Multi-fleet integration: Connect to many delivery services.
- Quick dispatch: Enable deliveries with only two clicks.
- Extended delivery range: Reach more customers by expanding your service area.
8. QR Codes and Business Tools
Leverage the PayTerus / QuickPay QR code for contactless dine-in ordering and payment. Maynuu also offers real-time order tracking, stock management, and multi-outlet coordination. As well as sales analytics and marketing tools. Discount coupons and ad tracking help you manage and grow your business.
All these features work together to increase online orders and reservations.
Conclusion
Having a well-structured restaurant website is a must today, where digital-first impressions matter. Remember that 80% of diners check restaurant websites before deciding where to eat [1]. So, incorporating these 12 features can make a big difference for your business. They serve as the foundation for everything else. From online ordering to payment systems.
Tools like online ordering, QR-code menus, and secure payment options simplify operations. And improve the customer experience. Platforms like Maynuu bring these tools together. It can help you reduce delivery app fees by ~30% and expand your delivery reach.
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We use the term 'restaurant' throughout the article for consistency. However this guide can be generally applied to any type of food shop, including but not limited to: bakeries, bars, bistrots, boulangeries, butcheries, cafés, cantinas, caterers, coffeeshops, delis, diners, eateries, food trucks, grocers, patisseries, pubs, and more.
